Charlie Casciano
Graphic Designer
July 2022 - Present
On-Site Graphic Designer - BrandMuscle
Creates a wide range of promotional items for over 50 alcohol/beverage brands and suppliers
Assists local sales reps in determining the best size and material for their print orders
Develops templates that can be used for both print and digital applications
Reviews and processes orders to ensure they follow local, state, federal, and DISCUS laws
September 2021 - July 2022
Graphic Designer - Morreale Communications
Designed graphics and page layouts, including data illustrations, for multiple printed reports
Created and edit presentations for multiple clients, including the Chicago Department of Transportation (CDOT), Blue Cross Blue Shield, and the Illinois Tollway, while following brand guidelines and templates
Assisted project managers with various client design requests, such as large exhibit boards and social media content
Responsible for editing and organizing a proprietary photo library of over 1000 images
May 2021 - August 2021
BrandMuscle Internship
Assisted graphic design team with client custom design requests
Resized key artwork into alternate sizes and proportions
Exported production-ready artwork to a variety of clients within the food and beverage industry
Prepared artwork for template functionality and upload while following brand guidelines of multiple beverage companies such as Diageo and Beam Suntory
May 2019 - May 2020
Marketing Assistant - VCU Housing
Contributed ideas during strategic and conceptual brainstorming sessions while collaborating with sound, video, and other graphic designers to create different mediums of marketing.
Determined artistic styles, size, and arrangement of illustrations and graphics for different mediums such as posters, apparel, and social media posts.
Meticulously followed corporate brand guidelines to ensure brand consistency across all mediums of communication.
December 2018 - April 2019
Marketing Assistant - VCU University Student Commons
Contributed ideas towards design aspects during strategic and conceptual brainstorming sessions.
Collaborated with subdivisions of the department (Student Government Association, Office of Multicultural Student Affairs, etc.) to create different mediums of marketing such as posters, apparel, and social media posts.
Meticulously followed corporate brand guidelines to ensure brand consistency across all mediums of communication.
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